In the age of client experience, we need to keep in mind that client demands are constantly increasing. Consequently, they are looking for more and more specialized marketing agencies. When deciding on cooperation with a digital agency they look for a reliable partner...
Why your agency’s projects never works out as you plan?
Why is it worth spending time on the brief and debriefing? Or, let's be clear, why it's a must-do for all agency's projects? The most important thing to do at the beginning of work with a new client (and on any new project with existing clients) is to understand what...
7 Ultimate Ad Hacks. Experts Remedies to Make Your Banners Eye-Catching.
Everyone knows that a picture expresses more than a thousand words, and in display advertising, it is what first catches our attention. Eyecatchers - visually appealing elements that make the message stand out from other content - helps in attracting...
Must-do for advertising industry. Framework that will significantly improve your work.
Yes, it's the design thinking. It has both supporters and fierce opponents. Some see it as the cure for all evil and the solution to all possible problems. Others see it as a solution to the financial problems of those who use it and try to sell it to those who will...
New Feedback & Approval feature is now available!
We extended the Gallery option by adding the ability to make comments and approve files directly on the preview pages. To use this option: Click the bulk menu '⋮'and choose "Share" 2. Then you will see a popup with custom settings: you can there enable / disable...
3 steps to ensure your next banner campaign production is safe and sound
I assume that you already have a media plan from the media house. So, what to do to let the digital campaign go live? In the following article, I will share with you some practical tips that can help you in the production of your next banner campaign. 1: WHAT you...
How to create an effective banner campaign
In the age of information overload attracting users’ attention is getting more and more difficult. It’s even harder when it comes to engaging them with some kind of interaction. In general, people are sensitive to ads that “attack” them. It is very common to use...